Blog

You probably have a favorite client. You deliver for them, they’ve been happy with your services, and they’ve referred you to new clients. You may know how you found them or how they found you through your law firm marketing strategy, but you may not know why they pick you.
Your end of year to-do list usually includes where to have the big holiday party,
Content is king in today's digital marketing strategy.
Twitter has come to be used in delightfully unexpected ways: to soothe loneliness, disseminate breaking news, provide daily laughs and—of course—to enhance lawyer website marketing. Are you getting as many followers-per-tweet as you think you could? Do you ever suspect that some people use Twitter to their best advantage, and that you aren’t among them? The simplicity of Twitter’s user experience is both its strength and weakness. It's easy to navigate, but lacks many of the tools needed for razor-sharp marketing. Check out the following apps to strengthen your law firm’s Twitter arsenal.
Launching a website isn’t too difficult. But building a successful website that attracts and converts traffic? That’s not quite as simple. Aim to create your own law firm website and you’ll be faced with plenty of challenges that standard retail businesses don’t need to address.
How much can a visitor tell about your website after viewing it for five seconds? See for yourself at Usability Hub’s Five Second Test, a site that provides web designers with feedback from testers who look at the designer’s page for five seconds and then attempt to answer questions about it. (Try it yourself to see what we mean. One click and you’re in as a tester.)
The following roundup highlights the month’s most popular legal marketing headlines, featuring news, how-tos, tips, and studies on everything from SEO to social media topics. 5 Important Ways Your Website Impacts Your Online Marketing Efforts Digital marketing is comprised of various factors, from display advertising to SEO to social media. But at the heart of it all is your website.